This project required us to choose a subject, then create 3 ads for it. One ad had to have a positive note, one a negative note against a competitor, and one using a metaphor.

Here is some brainstorming I did with a mind map to sort out my thoughts.

I curated some ideas for the slogans I could possibly use on the posters.

These are thumbnails for the positive ads, three different options of three different slogans.

These are thumbnails for the negative ads, three different options of three different slogans.

These are thumbnails for the metaphorical ads, three different options of three different slogans.

Final Positive Ad

Final Negative Ad

Final Metaphorical Ad